Brand Storytelling & Strategy
What is Brand Positioning?
What is brand positioning and what does it need to fulfill? Click here for a short guide!
November 16, 2022
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What is brand positioning and what does it need to fulfill? Click here for a short guide!
Here are 5 moments when you should hold and check if your brand positioning is still up to standards.
Message me if I missed an important one!
In this article I lay out a holistic communication framework for any business. Read it and please contact us if you have any questions!
McKinsey analysed hundreds of startups and asked many VCs what makes a startup with Unicorn 🦄 potential in a recent study (link to their article in the comments)
Here is what they found:
Many Brands spent a lot of effort on reducing fricition – here are examples on how brands can create fricition to their advantage – have a read!
You want to know what copywriting ressources LinkedIn suggest for improving your writing? Check out this post where I collected the favourites!
